Gender in the magazine industry

Gender plays a very important role in the magazine industry. Depending on the genre of the magazine being sold, the gender it is aimed can finalise the amount of sales made.

In the music magazine industry is made up of alot of genre magazines and the gender of these can rely on what is put on the front cover, the layout, colours and typical artist's appearances. We find that music magazines are directed initally towards men, as this gender is the one on the front cover and the colours are associated with men aswell. Inside magazines, producers also advertise e.g clothes and merchandise they know the readers may be interested in and this allows them to construct a 'lifestyle' for their readers and somewhat direct there magazine only at them as they are know 'stereotyped' as the sort of person look to read it.